Connect
The key to achieve this is to ensure the community and private sector are engaged. Of course, there need to be funds available and the government should support the sustainable development plans. However, without the community or private sector support any project of this scale will fail, no matter what budget is attached to the project. In a step by step chart, the project will know numerous phases.
- Set up the targets of the project and assess against local needs
- Assessment of destination, area, company/institution, target markets
- Research capacity both in local HR and carrying capacity of environment
- Connect local community, government, public and private sector for project presentations
- Hold brainstorm sessions and work shops with all stakeholders for priority assessment
- Create the feasibility, impact and development studies needed with budgeting of project
- Present product and connect again with all stakeholders involved to collect feedback
- Pitch the (adjusted) product based on feedback by doing a pilot (FAM Trip)
- Use feedback from stakeholders to finetune the product
- Develop training manuals for (project) personnel and community
- Train the people connected to the product
- Create marketing content and marketing strategy
- Launch the product
- Assess the product and monitor for X amount of time
- Onward developing or reporting until end date is reached
Step 01-03 is what we need to know from project perspective (research stage)
Step 04-06 is what we do to engage the stakeholders (connecting stage)
Step 07-09 is where we create the product (product development stage)
Step 10-11 is to train the stakeholders involved (capacity building stage)
Step 12-13 is to create awareness (marketing stage)
Step 14-15 is to be available for adjustments and improvements (monitoring stage)
Projects that are based on the connect package take multiple weeks or months. There needs to be significant funds available as most needs to be designed from scratch. Think of interpretation, signage, capacity building, product creation and investment, media and presentations, marketing material, and so much more.